Author Archives: Tom Edwards
I have a confession to make: I’m not particularly interested in formal menswear. So yesterday I was surprised to find myself staring longingly into the window of the Brooks Brothers flagship store on Regent Street.
It doesn’t matter if you’re penning a poem or filling out a feedback form, sometimes writing can be damned difficult. Here are some tips that might make it easier.
Aesop turns GreenVale Farm Fresh spuds into some very hot potatoes with light-hearted advertising campaign
Aesop, the brand storytelling agency, has created a tongue in cheek ad campaign for fast growing potato brand GreenVale Farm Fresh, which breaks next week. The push follows on from Aesop’s work on the GreenVale website, which launched in the summer.
Challenger brand turns to the expert storytellers to define Ovo Energy’s narrative and communicate its vision
Brand storytellers encapsulate almost 200 years of dramatic history in two- minute brand film for the single malt that started it all